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Pricing posture
Does not price above MSRP
2% of this dealer's priced Toyota inventory is listed above MSRP — 10 of 546 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
546
Avg Markup
-$889
At/Below MSRP
536
Models
19
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| RAV4 | 132 | 95% | +$24 |
| Tacoma | 66 | 100% | -$1,433 |
| Camry | 53 | 98% | -$2,114 |
| Corolla | 50 | 98% | -$925 |
| Corolla Cross | 41 | 100% | -$776 |
| Tundra | 38 | 100% | -$3,101 |
| Sienna | 35 | 100% | $0 |
| Grand Highlander | 26 | 100% | -$1,675 |
| Grand Highlander Hybrid | 25 | 96% | +$51 |
| 4Runner | 16 | 100% | -$991 |
| Sequoia | 15 | 100% | $0 |
| 4Runner Hybrid | 11 | 100% | -$1,248 |
| Land Cruiser | 9 | 89% | +$347 |
| Highlander Hybrid | 9 | 100% | -$95 |
| Tacoma Hybrid | 8 | 100% | -$981 |
| Highlander | 5 | 100% | -$1,704 |
| Prius | 4 | 100% | $0 |
| GR Corolla | 2 | 100% | $0 |
| GR86 | 1 | 100% | $0 |
2026 Tundra
Tundra 1794 Edition 4WD
-$4,774Good Deal
Blueprint
MSRP
$78,013
Advertised
$73,239
Salem, NH
Hold
2026 Tacoma Hybrid
Tacoma Trailhunter 4WD
-$3,951Good Deal
Ice Cap
MSRP
$66,734
Advertised
$62,783
Salem, NH
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 SiennaSienna Limited AWD | $58,460 | -$500 | 47 | Oct 21, 2026 |
| 2026 SiennaSienna Woodland Edition AWD | $54,220 | $0 | 23 | Oct 21, 2026 |
| 2026 Corolla CrossCorolla Cross XLE AWD | $33,917 | -$1,952 | 26 | Oct 21, 2026 |
| 2026 CorollaCorolla SE FWD | $27,196 | -$1,841 | 60 | Oct 21, 2026 |
| 2027 CorollaCorolla LE FWD | $25,089 | $0 | 34 | Oct 21, 2026 |
| 2026 Grand Highlander HybridGrand Highlander Hybrid Nightshade AWD | $59,893 | $0 | 23 | Oct 21, 2026 |
| 2026 Grand HighlanderGrand Highlander Limited AWD | $54,444 | -$4,609 | 34 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $43,149 | $0 | 48 | Oct 21, 2026 |
| 2026 RAV4RAV4 Limited AWD | $48,283 | $0 | 26 | Oct 21, 2026 |
| 2026 RAV4RAV4 Limited AWD | $48,143 | $0 | 26 | Oct 21, 2026 |