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Pricing posture
Prices above MSRP on some inventory
11% of this dealer's priced Toyota inventory is listed above MSRP — 17 of 149 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
149
Avg Markup
-$542
At/Below MSRP
132
Models
18
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| RAV4 | 26 | 81% | +$95 |
| Tacoma | 22 | 100% | -$1,738 |
| Camry | 19 | 100% | -$492 |
| Tundra | 14 | 100% | -$2,702 |
| Corolla | 11 | 73% | +$35 |
| Grand Highlander Hybrid | 11 | 91% | -$46 |
| Sienna | 10 | 90% | +$50 |
| Prius | 8 | 63% | +$186 |
| Corolla Cross | 7 | 100% | -$164 |
| 4Runner | 5 | 80% | +$99 |
| Grand Highlander | 4 | 100% | -$126 |
| 4Runner Hybrid | 4 | 75% | +$124 |
| GR Corolla | 2 | 100% | $0 |
| GR86 | 2 | 100% | -$40 |
| Sequoia | 1 | 0% | +$495 |
| Land Cruiser | 1 | 100% | $0 |
| Highlander | 1 | 0% | +$495 |
| Highlander Hybrid | 1 | 100% | $0 |
2026 RAV4
RAV4 Woodland AWD
$0Good Deal
Urban Rock
MSRP
$43,499
Advertised
$43,499
Littleton, MA
Pre-SoldHold
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 4Runner4Runner SR5 PT4WD | $46,648 | $0 | 86 | Oct 22, 2026 |
| 2027 PriusPrius XLE FWD | $35,316 | $0 | 95 | Oct 21, 2026 |
| 2026 GR CorollaGR Corolla MT AWD | $42,124 | $0 | 60 | Oct 21, 2026 |
| 2026 Grand HighlanderGrand Highlander Platinum AWD | $59,828 | $0 | 23 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $43,249 | $0 | 21 | Oct 21, 2026 |
| 2026 RAV4RAV4 XSE AWD | $45,908 | $0 | 19 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $43,139 | $0 | 20 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $42,989 | $0 | 21 | Oct 21, 2026 |
| 2026 RAV4RAV4 Limited AWD | $46,408 | $0 | 19 | Oct 21, 2026 |
| 2026 4Runner4Runner SR5 PT4WD | $47,082 | $0 | 80 | Oct 19, 2026 |