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Pricing posture
Prices above MSRP on some inventory
75% of this dealer's priced Toyota inventory is listed above MSRP — 110 of 147 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
147
Avg Markup
+$56
At/Below MSRP
37
Models
17
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| RAV4 | 27 | 0% | +$689 |
| Tacoma | 24 | 17% | +$378 |
| Camry | 21 | 10% | +$493 |
| Corolla | 16 | 0% | +$408 |
| Tundra | 14 | 79% | -$1,548 |
| Grand Highlander Hybrid | 9 | 44% | -$452 |
| Sienna | 7 | 57% | -$105 |
| Corolla Cross | 7 | 0% | +$546 |
| 4Runner | 5 | 80% | -$111 |
| Highlander Hybrid | 4 | 25% | +$439 |
| Prius | 3 | 33% | +$419 |
| Sequoia | 3 | 100% | -$5,824 |
| Grand Highlander | 2 | 100% | -$311 |
| 4Runner Hybrid | 2 | 0% | +$689 |
| Highlander | 1 | 100% | -$311 |
| Land Cruiser | 1 | 0% | +$689 |
| GR Corolla | 1 | 0% | +$189 |
2026 Tundra
Tundra Limited 4WD
-$2,970Good Deal
Wind Chill Pearl
MSRP
$68,559
Advertised
$65,589
Norwich, CT
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 TacomaTacoma SR5 4WD | $45,137 | +$689 | 27 | Oct 22, 2026 |
| 2026 TacomaTacoma SR 4WD | $37,878 | +$189 | 27 | Oct 22, 2026 |
| 2026 4Runner Hybrid4Runner TRD Pro PT4WD | $72,488 | +$689 | 7 | Oct 22, 2026 |
| 2026 4Runner4Runner Limited FT4WD | $62,222 | -$311 | 19 | Oct 22, 2026 |
| 2026 RAV4RAV4 SE AWD | $40,404 | +$689 | 23 | Oct 21, 2026 |
| 2026 RAV4RAV4 XSE AWD | $47,023 | +$689 | 22 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $41,183 | +$689 | 26 | Oct 21, 2026 |
| 2026 RAV4RAV4 Woodland AWD | $44,344 | +$689 | 47 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $40,823 | +$689 | 26 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $44,912 | +$689 | 47 | Oct 21, 2026 |