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Roswell Ford
Roswell, NM
Vehicles
94
Avg Markup
-$2,777
At/Below MSRP
94
Models
9
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| F-150 | 21 | 100% | -$4,405 |
| Super Duty | 20 | 100% | -$2,550 |
| Explorer | 17 | 100% | -$3,941 |
| Maverick | 10 | 100% | -$200 |
| Ranger | 8 | 100% | -$2,000 |
| Mustang | 6 | 100% | -$2,000 |
| Bronco | 6 | 100% | -$3,000 |
| Expedition | 5 | 100% | $0 |
| Bronco Sport | 1 | 100% | -$2,500 |
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 RangerXLT | $38,465 | -$2,500 | 16 | Sep 5, 2026 |
| 2026 MaverickXL | $30,105 | $0 | 76 | Sep 5, 2026 |
| 2026 BroncoOuter Banks | $56,690 | -$3,000 | 76 | Sep 5, 2026 |
| 2026 BroncoBig Bend | $48,005 | -$3,000 | 90 | Sep 5, 2026 |
| 2026 ExplorerPlatinum | $55,145 | -$5,000 | 23 | Sep 5, 2026 |
| 2026 ExplorerActive | $42,175 | -$5,000 | 90 | Sep 5, 2026 |
| 2026 Super DutyF-350 LARIAT | $93,465 | -$1,000 | 90 | Sep 5, 2026 |
| 2026 F-150XLT | $49,530 | -$5,500 | 85 | Sep 5, 2026 |
| 2026 F-150XLT | $60,200 | -$5,500 | 57 | Sep 5, 2026 |
| 2026 F-150XLT | $60,980 | -$5,500 | 90 | Sep 5, 2026 |