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Norm Reeves Toyota San Diego

San Diego, CA

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Pricing posture

Prices above MSRP on some inventory

83% of this dealer's priced Toyota inventory is listed above MSRP — 471 of 567 vehicles.

Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.

Vehicles

567

Avg Markup

-$22

At/Below MSRP

96

Models

18

Pricing by Model

ModelCountAt/Below MSRPAvg Markup
Camry11678%-$428
RAV41010%+$122
Tacoma800%+$122
Corolla530%+$122
Corolla Cross390%+$122
Tundra3811%-$268
Sienna370%+$122
Grand Highlander Hybrid310%+$122
Highlander Hybrid130%+$122
4Runner130%+$122
Tacoma Hybrid119%-$147
Prius90%+$122
Grand Highlander70%+$122
Sequoia60%+$122
GR Corolla50%+$122
4Runner Hybrid40%+$122
Land Cruiser30%+$122
GR8610%+$122

Recently Sold

VehicleSelling PriceMarkupDays ListedSold Date
2027 PriusPrius Limited FWD$40,130+$12214Oct 21, 2026
2026 SiennaSienna Woodland Edition AWD$54,187+$12231Oct 21, 2026
2027 CorollaCorolla Hybrid SE FWD$30,073+$12214Oct 21, 2026
2027 CorollaCorolla Hybrid LE FWD$27,158+$12214Oct 21, 2026
2026 Grand Highlander HybridGrand Highlander Hybrid XLE FWD$50,010+$12226Oct 21, 2026
2026 RAV4RAV4 Woodland AWD$44,242+$12226Oct 21, 2026
2026 RAV4RAV4 Limited AWD$47,840+$12226Oct 21, 2026
2026 RAV4RAV4 XLE Premium AWD$39,931+$12247Oct 21, 2026
2026 RAV4RAV4 LE FWD$34,925+$12247Oct 21, 2026
2026 RAV4RAV4 XLE Premium AWD$40,330+$12232Oct 21, 2026