Ira Subaru
Danvers, MA
Pricing posture
Prices above MSRP on some inventory
33% of this dealer's priced Subaru inventory is listed above MSRP — 87 of 263 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
263
Avg Markup
-$2,082
At/Below MSRP
176
Models
6
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| Forester | 102 | 53% | -$1,470 |
| Crosstrek | 78 | 74% | -$2,184 |
| Outback | 35 | 77% | -$3,036 |
| Ascent | 18 | 83% | -$3,354 |
| Impreza | 18 | 72% | -$1,660 |
| WRX | 12 | 75% | -$2,570 |
2026 Outback
SubaruTouring
Crystal Black Silica
MSRP
$47,997
Advertised
$43,197
2026 Outback
SubaruLimited XT
Crimson Red Pearl
MSRP
$47,500
Advertised
$42,750
2026 Forester
SubaruLimited
Ice Silver Metallic
MSRP
$39,771
Advertised
$35,794
2026 Outback
SubaruPremium
Crystal Black Silica
MSRP
$39,563
Advertised
$35,607
2026 Forester
SubaruLimited
Daybreak Blue Pearl
MSRP
$38,924
Advertised
$35,032
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2026 WRXPremium | $34,452 | -$3,167 | 73 | Sep 24, 2026 |
| 2026 AscentPremium 7-Passenger | $38,824 | -$4,314 | 10 | Sep 24, 2026 |
| 2026 OutbackLimited XT | $42,994 | -$4,116 | 59 | Sep 24, 2026 |
| 2026 OutbackPremium | $33,395 | -$3,050 | 85 | Sep 24, 2026 |
| 2026 OutbackPremium | $33,919 | -$3,769 | 10 | Sep 24, 2026 |
| 2026 OutbackPremium | $33,564 | -$3,729 | 10 | Sep 24, 2026 |
| 2026 OutbackWilderness | $44,776 | -$4,975 | 10 | Sep 24, 2026 |
| 2026 ForesterLimited Hybrid | $37,685 | -$3,526 | 85 | Sep 24, 2026 |
| 2026 ForesterPremium | $31,740 | -$2,866 | 85 | Sep 24, 2026 |
| 2026 ForesterPremium | $32,189 | -$3,577 | 10 | Sep 24, 2026 |