Deal Sheet: 2026 Sorento Plug-in Hybrid EX AWD

Ourisman Kia of Bethesda · Bethesda, MD · VIN: KNDRJDJH9T5432660

Negotiation Guide

Opening Offer

$47,904

Fair Price

$49,404

Walk Away Above

$49,687

• Recent buyers paid ~$566 below MSRP

Price Breakdown

Est. Dealer Cost$44,973

Est. Invoice$46,472

Holdback (est.)$1,499

MSRP (Sticker)$49,970

Asking Price$49,686

Markup-$284

Est. Dealer Margin on This Car$4,713

Percentile92% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold54

Avg Markup-$566

Median Markup-$379

Best Deal-$1,465

Worst Deal-$88

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory206 vehicles

Avg Markup (All Models)-$908

Avg Markup (Sorento Plug-in Hybrid)-$680

% Below MSRP100%

Avg Days to Sell18 days

Avg Sold Markup-$1,050

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