Deal Sheet: 2026 Sorento Plug-in Hybrid EX AWD

Fowler Kia of Longmont · Longmont, CO · VIN: KNDRJDJH1T5454832

Negotiation Guide

Opening Offer

$49,934

Fair Price

$51,434

Walk Away Above

$51,717

• Recent buyers paid ~$566 below MSRP

Price Breakdown

Est. Dealer Cost$46,800

Est. Invoice$48,360

Holdback (est.)$1,560

MSRP (Sticker)$52,000

Asking Price$51,650

Markup-$350

Est. Dealer Margin on This Car$4,850

Percentile72% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold54

Avg Markup-$566

Median Markup-$379

Best Deal-$1,465

Worst Deal-$88

% Sold Below MSRP100%

Avg Days to Sell32 days

Dealer Profile

Inventory352 vehicles

Avg Markup (All Models)-$930

Avg Markup (Sorento Plug-in Hybrid)-$588

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$1,040

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