Deal Sheet: 2026 Sorento Plug-in Hybrid EX AWD

Jim Ellis Kia of Kennesaw · Kennesaw, GA · VIN: KNDRJDJH1T5434161

Negotiation Guide

Opening Offer

$50,061

Fair Price

$51,561

Walk Away Above

$51,863

• Recent buyers paid ~$604 below MSRP

Price Breakdown

Est. Dealer Cost$46,949

Est. Invoice$48,513

Holdback (est.)$1,565

MSRP (Sticker)$52,165

Asking Price$52,038

Markup-$127

Est. Dealer Margin on This Car$5,090

Percentile98% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold52

Avg Markup-$604

Median Markup-$385

Best Deal-$1,465

Worst Deal-$88

% Sold Below MSRP100%

Avg Days to Sell35 days

Dealer Profile

Inventory416 vehicles

Avg Markup (All Models)-$648

Avg Markup (Sorento Plug-in Hybrid)-$374

% Below MSRP61%

Avg Days to Sell33 days

Avg Sold Markup-$756

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