Deal Sheet: 2026 Seltos SX

Ourisman Kia of Catonsville · Woodlawn, MD · VIN: KNDETCA76T7848311

Negotiation Guide

Opening Offer

$30,622

Fair Price

$32,122

Walk Away Above

$32,678

• Recent buyers paid ~$1,113 below MSRP

Price Breakdown

Est. Dealer Cost$29,912

Est. Invoice$30,909

Holdback (est.)$997

MSRP (Sticker)$33,235

Asking Price$32,373

Markup-$862

Est. Dealer Margin on This Car$2,462

Percentile81% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold214

Avg Markup-$1,113

Median Markup-$1,063

Best Deal-$1,491

Worst Deal-$719

% Sold Below MSRP100%

Avg Days to Sell37 days

Dealer Profile

Inventory135 vehicles

Avg Markup (All Models)-$714

Avg Markup (Seltos)-$520

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$682

Cheaper Seltos SX Inventory

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Billion Kia of Rapid CityRapid City, SD

-$1,499$33,23652d

Ken Ganley Kia ClarksburgBridgeport, WV

-$1,492$33,47852d

Matt Castrucci KiaDayton, OH

-$1,484$32,71652d

Dyer KiaLake Wales, FL

-$1,474$33,39652d

Ken Ganley Kia ClarksburgBridgeport, WV

-$1,460$33,09552d

Fred Anderson Kia of GreenvilleGreenville, SC

-$1,459$33,03652d

Billion Kia of Rapid CityRapid City, SD

-$1,449$32,99152d

Matt Castrucci KiaDayton, OH

-$1,447$33,03352d

Kia CountryCharleston, SC

-$1,447$33,25852d