Deal Sheet: 2026 Seltos SX

Raceway Kia of Freehold · Freehold, NJ · VIN: KNDETCA73T7923241

Negotiation Guide

Opening Offer

$31,725

Fair Price

$33,225

Walk Away Above

$33,783

• Recent buyers paid ~$1,115 below MSRP

Price Breakdown

Est. Dealer Cost$30,906

Est. Invoice$31,936

Holdback (est.)$1,030

MSRP (Sticker)$34,340

Asking Price$33,415

Markup-$925

Est. Dealer Margin on This Car$2,509

Percentile66% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold205

Avg Markup-$1,115

Median Markup-$1,060

Best Deal-$1,491

Worst Deal-$719

% Sold Below MSRP100%

Avg Days to Sell35 days

Dealer Profile

Inventory262 vehicles

Avg Markup (All Models)-$796

Avg Markup (Seltos)-$538

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$750

Cheaper Seltos SX Inventory

Matt Castrucci KiaDayton, OH

-$1,536$33,46449d

Billion Kia of Rapid CityRapid City, SD

-$1,499$33,23649d

Ken Ganley Kia ClarksburgBridgeport, WV

-$1,492$33,47849d

Matt Castrucci KiaDayton, OH

-$1,484$32,71649d

Dyer KiaLake Wales, FL

-$1,474$33,39649d

Ken Ganley Kia ClarksburgBridgeport, WV

-$1,460$33,09549d

Fred Anderson Kia of GreenvilleGreenville, SC

-$1,459$33,03649d

Billion Kia of Rapid CityRapid City, SD

-$1,449$32,99149d

Matt Castrucci KiaDayton, OH

-$1,447$33,03349d

Kia CountryCharleston, SC

-$1,447$33,25849d