Deal Sheet: 2027 Seltos X-Line S

Coughlin Kia of Dublin · Plain City, OH · VIN: KNDEDCD30V7029299

Negotiation Guide

Opening Offer

$30,326

Fair Price

$31,826

Walk Away Above

$32,295

• Recent buyers paid ~$654 below MSRP
• Sitting 58 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$29,489

Est. Invoice$30,471

Holdback (est.)$983

MSRP (Sticker)$32,765

Asking Price$32,276

Markup-$489

Est. Dealer Margin on This Car$2,788

Percentile82% of inventory is priced lower

Days on Lot58 days

What Others Paid (Last 30 Days)

Cars Sold2877

Avg Markup-$654

Median Markup-$587

Best Deal-$1,029

Worst Deal-$323

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory236 vehicles

Avg Markup (All Models)-$762

Avg Markup (Seltos)-$496

% Below MSRP100%

Avg Days to Sell44 days

Avg Sold Markup-$903

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