Negotiation Guide
Opening Offer
$32,439
Fair Price
$33,939
Walk Away Above
$34,442
- • Recent buyers paid ~$1,006 below MSRP
Price Breakdown
Est. Dealer Cost$31,451
Est. Invoice$32,499
Holdback (est.)$1,048
MSRP (Sticker)$34,945
Asking Price$34,093
Markup-$852
Est. Dealer Margin on This Car$2,643
Percentile77% of inventory is priced lower
Days on Lot1 days
What Others Paid (Last 30 Days)
Cars Sold204
Avg Markup-$1,006
Median Markup-$936
Best Deal-$1,423
Worst Deal-$713
% Sold Below MSRP100%
Avg Days to Sell20 days
Dealer Profile
Inventory218 vehicles
Avg Markup (All Models)-$883
Avg Markup (Niro)-$661
% Below MSRP100%
Avg Days to Sell18 days
Avg Sold Markup-$975
Cheaper Niro SX Inventory
Roseville KiaRoseville, CA
-$1,400$36,77510d
Folsom Lake KiaFolsom, CA
-$1,400$36,77510d
Beaverton KiaBeaverton, OR
-$1,400$36,77536d
Landers KiaLittle Rock, AR
-$1,392$36,73847d
Roseville KiaRoseville, CA
-$1,388$36,9471d
Prescott Valley KiaPrescott Valley, AZ
-$1,386$36,7045d
George Gee KiaLiberty Lake, WA
-$1,378$36,79747d
Valley KiaModesto, CA
-$1,375$36,78031d
Roseville KiaRoseville, CA
-$1,373$36,64210d
Taylor Kia ToledoToledo, OH
-$1,372$36,76336d