Deal Sheet: 2026 Niro SX

Bergstrom Kia of Oshkosh · Oshkosh, WI · VIN: KNDCT3LE8T5370326

Negotiation Guide

Opening Offer

$35,032

Fair Price

$36,532

Walk Away Above

$37,303

• Recent buyers paid ~$1,010 below MSRP
• Sitting 48 days (avg 20) — extra leverage

Price Breakdown

Est. Dealer Cost$34,268

Est. Invoice$35,410

Holdback (est.)$1,142

MSRP (Sticker)$38,075

Asking Price$36,731

Markup-$1,344

Est. Dealer Margin on This Car$2,464

Percentile5% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold193

Avg Markup-$1,010

Median Markup-$936

Best Deal-$1,423

Worst Deal-$713

% Sold Below MSRP100%

Avg Days to Sell20 days

Dealer Profile

Inventory96 vehicles

Avg Markup (All Models)-$1,177

Avg Markup (Niro)-$1,344

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,273

Cheaper Niro SX Inventory

Roseville KiaRoseville, CA

-$1,400$36,77511d

Folsom Lake KiaFolsom, CA

-$1,400$36,77511d

Beaverton KiaBeaverton, OR

-$1,400$36,77537d

Landers KiaLittle Rock, AR

-$1,392$36,73848d

Roseville KiaRoseville, CA

-$1,388$36,9472d

Prescott Valley KiaPrescott Valley, AZ

-$1,386$36,7046d

George Gee KiaLiberty Lake, WA

-$1,378$36,79748d

Valley KiaModesto, CA

-$1,375$36,78032d

Roseville KiaRoseville, CA

-$1,373$36,64211d

Taylor Kia ToledoToledo, OH

-$1,372$36,76337d