Negotiation Guide
Opening Offer
$32,746
Fair Price
$34,246
Walk Away Above
$34,741
- • Recent buyers paid ~$989 below MSRP
Price Breakdown
Est. Dealer Cost$31,712
Est. Invoice$32,769
Holdback (est.)$1,057
MSRP (Sticker)$35,235
Asking Price$34,336
Markup-$899
Est. Dealer Margin on This Car$2,625
Percentile69% of inventory is priced lower
Days on Lot26 days
What Others Paid (Last 30 Days)
Cars Sold270
Avg Markup-$989
Median Markup-$930
Best Deal-$1,386
Worst Deal-$678
% Sold Below MSRP100%
Avg Days to Sell35 days
Dealer Profile
Inventory153 vehicles
Avg Markup (All Models)-$799
Avg Markup (Niro)-$615
% Below MSRP100%
Avg Days to Sell44 days
Avg Sold Markup-$743
Cheaper Niro SX Inventory
Kia of StocktonStockton, CA
-$1,424$36,89115d
Folsom Lake KiaFolsom, CA
-$1,400$36,77552d
Roseville KiaRoseville, CA
-$1,400$36,77552d
Beaverton KiaBeaverton, OR
-$1,400$36,77578d
Landers KiaLittle Rock, AR
-$1,392$36,73889d
Roseville KiaRoseville, CA
-$1,388$36,94743d
Prescott Valley KiaPrescott Valley, AZ
-$1,386$36,70447d
Prescott Valley KiaPrescott Valley, AZ
-$1,385$36,82526d
George Gee KiaLiberty Lake, WA
-$1,378$36,79789d
Roseville KiaRoseville, CA
-$1,373$36,64252d