Negotiation Guide
Opening Offer
$40,318
Fair Price
$41,818
Walk Away Above
$42,454
- • Recent buyers paid ~$916 below MSRP
- • Sitting 42 days (avg 23) — extra leverage
Price Breakdown
Est. Dealer Cost$38,781
Est. Invoice$40,074
Holdback (est.)$1,293
MSRP (Sticker)$43,090
Asking Price$41,943
Markup-$1,147
Est. Dealer Margin on This Car$3,162
Percentile4% of inventory is priced lower
Days on Lot42 days
What Others Paid (Last 30 Days)
Cars Sold288
Avg Markup-$916
Median Markup-$879
Best Deal-$1,188
Worst Deal-$829
% Sold Below MSRP100%
Avg Days to Sell23 days
Dealer Profile
Inventory223 vehicles
Avg Markup (All Models)-$1,128
Avg Markup (Niro EV)-$1,172
% Below MSRP100%
Avg Days to Sell21 days
Avg Sold Markup-$1,237
Cheaper Niro EV WIND Inventory
Findlay KiaLas Vegas, NV
-$1,239$42,62610d
Destination KiaAlbany, NY
-$1,229$42,71647d
Findlay KiaLas Vegas, NV
-$1,202$42,21347d
Folsom Lake KiaFolsom, CA
-$1,196$42,7841d
Folsom Lake KiaFolsom, CA
-$1,196$42,7841d
Findlay KiaLas Vegas, NV
-$1,184$42,12119d
Kiefer KiaEugene, OR
-$1,175$42,31042d
Kia of PortlandPortland, OR
-$1,175$42,31015d
Kiefer KiaEugene, OR
-$1,175$42,31047d
Kiefer KiaEugene, OR
-$1,175$42,31042d