Negotiation Guide
Opening Offer
$40,375
Fair Price
$41,875
Walk Away Above
$42,550
- • Recent buyers paid ~$918 below MSRP
- • Sitting 48 days (avg 24) — extra leverage
Price Breakdown
Est. Dealer Cost$38,903
Est. Invoice$40,199
Holdback (est.)$1,297
MSRP (Sticker)$43,225
Asking Price$42,259
Markup-$966
Est. Dealer Margin on This Car$3,357
Percentile31% of inventory is priced lower
Days on Lot48 days
What Others Paid (Last 30 Days)
Cars Sold258
Avg Markup-$918
Median Markup-$879
Best Deal-$1,188
Worst Deal-$829
% Sold Below MSRP100%
Avg Days to Sell24 days
Dealer Profile
Inventory367 vehicles
Avg Markup (All Models)-$708
Avg Markup (Niro EV)-$1,245
% Below MSRP69%
Avg Days to Sell27 days
Avg Sold Markup-$803
Cheaper Niro EV WIND Inventory
Findlay KiaLas Vegas, NV
-$1,239$42,62611d
Destination KiaAlbany, NY
-$1,229$42,71648d
Findlay KiaLas Vegas, NV
-$1,202$42,21348d
Folsom Lake KiaFolsom, CA
-$1,196$42,7842d
Folsom Lake KiaFolsom, CA
-$1,196$42,7842d
Findlay KiaLas Vegas, NV
-$1,184$42,12120d
Kiefer KiaEugene, OR
-$1,175$42,31043d
Kia of PortlandPortland, OR
-$1,175$42,31016d
Kiefer KiaEugene, OR
-$1,175$42,31048d
Kiefer KiaEugene, OR
-$1,175$42,31043d