Deal Sheet: 2026 Niro EV WIND

Matthews Kia of Greece · Rochester, NY · VIN: KNDCR3L14T5152413

Negotiation Guide

Opening Offer

$40,598

Fair Price

$42,098

Walk Away Above

$42,674

• Recent buyers paid ~$918 below MSRP
• Sitting 37 days (avg 24) — extra leverage

Price Breakdown

Est. Dealer Cost$38,925

Est. Invoice$40,223

Holdback (est.)$1,298

MSRP (Sticker)$43,250

Asking Price$42,116

Markup-$1,134

Est. Dealer Margin on This Car$3,191

Percentile7% of inventory is priced lower

Days on Lot37 days

What Others Paid (Last 30 Days)

Cars Sold258

Avg Markup-$918

Median Markup-$879

Best Deal-$1,188

Worst Deal-$829

% Sold Below MSRP100%

Avg Days to Sell24 days

Dealer Profile

Inventory420 vehicles

Avg Markup (All Models)-$1,167

Avg Markup (Niro EV)-$1,137

% Below MSRP46%

Avg Days to Sell39 days

Avg Sold Markup-$1,195

Cheaper Niro EV WIND Inventory

Findlay KiaLas Vegas, NV

-$1,239$42,62611d

Destination KiaAlbany, NY

-$1,229$42,71648d

Findlay KiaLas Vegas, NV

-$1,202$42,21348d

Folsom Lake KiaFolsom, CA

-$1,196$42,7842d

Folsom Lake KiaFolsom, CA

-$1,196$42,7842d

Findlay KiaLas Vegas, NV

-$1,184$42,12120d

Kiefer KiaEugene, OR

-$1,175$42,31043d

Kia of PortlandPortland, OR