This Is Already a Great Deal
Opening Offer
$43,928
Asking Price
$45,287
Max Price
$45,287
- • Recent buyers paid ~$513 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $155 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$39,987
Est. Invoice$40,885
Holdback$899
MSRP (Sticker)$44,929
Dealer Add-Ons (DIA)+$358
Asking Price$45,287
Markup+$358
Dealer Margin on This Car$5,300
Percentile65% of inventory is priced lower
Days on Lot31 days
What Others Paid (Last 30 Days)
Cars Sold4122
Avg Markup+$513
Median Markup$0
Best Deal-$2,885
Worst Deal+$10,806
% Sold Below MSRP60%
Avg Days to Sell25 days
Dealer Profile
Inventory742 vehicles
Avg Markup (All Models)+$2,819
Avg Markup (RAV4)+$5,308
% Below MSRP7%
Avg Days to Sell28 days
Avg Sold Markup+$3,011
Price History
Jun 27, 2026$50,287 → $45,287(-$5,000)
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