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Deal Sheet: 2026 4Runner TRD Sport PT4WD
Serra Toyota · Milwaukee, WI · VIN: JTEVA5BRXT5137302
This Is Already a Great Deal
Opening Offer
$51,426
Asking Price
$53,017
Max Price
$53,017
- • Recent buyers paid ~$437 below MSRP
- • Sitting 72 days (avg 37) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,042 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$48,965
Est. Invoice$50,065
Holdback (est.)$1,100
MSRP (Sticker)$55,017
Asking Price$53,017
Markup-$2,000
Est. Dealer Margin on This Car$4,052
Percentile13% of inventory is priced lower
Days on Lot72 days
What Others Paid (Last 30 Days)
Cars Sold382
Avg Markup-$437
Median Markup$0
Best Deal-$5,500
Worst Deal+$13,117
% Sold Below MSRP73%
Avg Days to Sell37 days
Dealer Profile
Inventory204 vehicles
Avg Markup (All Models)-$1,280
Avg Markup (4Runner)-$1,714
% Below MSRP100%
Avg Days to Sell17 days
Avg Sold Markup-$892
Price History
Jun 17, 2026$54,928 → $55,017(+$89)
Aug 2, 2026$55,017 → $53,017(-$2,000)
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