Deal Sheet: 2026 4Runner TRD Sport PT4WD

Joe Myers Toyota · Houston, TX · VIN: JTEVA5BR9T5140823

Negotiation Guide

Opening Offer

$53,858

Fair Price

$55,358

Walk Away Above

$55,503

• Recent buyers paid ~$290 below MSRP

Price Breakdown

Est. Dealer Cost$49,527

Est. Invoice$50,640

Holdback$1,113

MSRP (Sticker)$55,648

Asking Price$55,648

Markup$0

Dealer Margin on This Car$6,121

Percentile72% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold388

Avg Markup-$290

Median Markup$0

Best Deal-$3,751

Worst Deal+$9,995

% Sold Below MSRP75%

Avg Days to Sell33 days

Dealer Profile

Inventory559 vehicles

Avg Markup (All Models)+$1,181

Avg Markup (4Runner)+$365

% Below MSRP48%

Avg Days to Sell20 days

Avg Sold Markup+$1,391

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