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Deal Sheet: 2026 4Runner TRD Sport PT4WD
East Madison Toyota · Madison, WI · VIN: JTEVA5BR8T5151151
This Is Already a Great Deal
Opening Offer
$50,510
Asking Price
$52,072
Max Price
$52,072
- • Recent buyers paid ~$382 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $219 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$46,879
Est. Invoice$47,932
Holdback (est.)$1,053
MSRP (Sticker)$52,673
Asking Price$52,072
Markup-$601
Est. Dealer Margin on This Car$5,193
Percentile24% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold403
Avg Markup-$382
Median Markup$0
Best Deal-$6,371
Worst Deal+$13,117
% Sold Below MSRP69%
Avg Days to Sell41 days
Dealer Profile
Inventory275 vehicles
Avg Markup (All Models)-$55
Avg Markup (4Runner)-$450
% Below MSRP40%
Avg Days to Sell31 days
Avg Sold Markup-$58
Price History
Jul 31, 2026$53,072 → $52,072(-$1,000)
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