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Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD
East Madison Toyota · Madison, WI · VIN: JTEVA5BR1T5155946
This Is Already a Great Deal
Opening Offer
$57,985
Asking Price
$59,778
Max Price
$59,778
- • Recent buyers paid ~$537 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $64 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$53,737
Est. Invoice$54,945
Holdback (est.)$1,208
MSRP (Sticker)$60,379
Asking Price$59,778
Markup-$601
Est. Dealer Margin on This Car$6,041
Percentile19% of inventory is priced lower
Days on Lot18 days
What Others Paid (Last 30 Days)
Cars Sold1778
Avg Markup-$537
Median Markup$0
Best Deal-$5,866
Worst Deal+$15,999
% Sold Below MSRP71%
Avg Days to Sell36 days
Dealer Profile
Inventory275 vehicles
Avg Markup (All Models)-$55
Avg Markup (4Runner)-$450
% Below MSRP40%
Avg Days to Sell31 days
Avg Sold Markup-$58
Price History
Aug 8, 2026$60,778 → $59,778(-$1,000)
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