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Deal Sheet: 2026 4Runner SR5 PT4WD
East Madison Toyota · Madison, WI · VIN: JTEVA5BR1T5148852
This Is Already a Great Deal
Opening Offer
$44,860
Asking Price
$46,247
Max Price
$46,247
- • Recent buyers paid ~$172 below MSRP
- • Sitting 52 days (avg 31) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $112 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$41,695
Est. Invoice$42,632
Holdback (est.)$937
MSRP (Sticker)$46,848
Asking Price$46,247
Markup-$601
Est. Dealer Margin on This Car$4,552
Percentile18% of inventory is priced lower
Days on Lot52 days
What Others Paid (Last 30 Days)
Cars Sold4218
Avg Markup-$172
Median Markup$0
Best Deal-$7,000
Worst Deal+$19,759
% Sold Below MSRP69%
Avg Days to Sell31 days
Dealer Profile
Inventory275 vehicles
Avg Markup (All Models)-$55
Avg Markup (4Runner)-$450
% Below MSRP40%
Avg Days to Sell31 days
Avg Sold Markup-$58
Price History
Jul 25, 2026$47,247 → $46,247(-$1,000)
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