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Deal Sheet: 2026 4Runner TRD Off-Road Premium PT4WD
I-95 Toyota of Brunswick · Brunswick, GA · VIN: JTEVA5BR0T5129628
Negotiation Guide
Opening Offer
$63,331
Fair Price
$64,831
Walk Away Above
$65,000
- • Recent buyers paid ~$338 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$58,000
Est. Invoice$59,304
Holdback (est.)$1,303
MSRP (Sticker)$65,169
Asking Price$64,919
Markup-$250
Est. Dealer Margin on This Car$6,919
Percentile21% of inventory is priced lower
Days on Lot45 days
What Others Paid (Last 30 Days)
Cars Sold2566
Avg Markup-$338
Median Markup$0
Best Deal-$6,610
Worst Deal+$12,995
% Sold Below MSRP72%
Avg Days to Sell32 days
Dealer Profile
Inventory117 vehicles
Avg Markup (All Models)-$620
Avg Markup (4Runner)-$893
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$439
Price History
May 23, 2026$63,569 → $65,169(+$1,600)
Jun 7, 2026$65,169 → $64,919(-$250)
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