Deal Sheet: 2026 4Runner TRD Sport RWD

Cannon Toyota of Moss Point · Moss Point, MS · VIN: JTEVA5ARXT5015752

Negotiation Guide

Opening Offer

$51,807

Fair Price

$53,307

Walk Away Above

$53,477

• Recent buyers paid ~$341 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$47,747

Est. Invoice$48,820

Holdback (est.)$1,073

MSRP (Sticker)$53,648

Asking Price$53,573

Markup-$75

Est. Dealer Margin on This Car$5,826

Percentile36% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold29

Avg Markup-$341

Median Markup-$208

Best Deal-$3,043

Worst Deal+$9,807

% Sold Below MSRP69%

Avg Days to Sell37 days

Dealer Profile

Inventory115 vehicles

Avg Markup (All Models)-$665

Avg Markup (4Runner)-$75

% Below MSRP77%

Avg Days to Sell24 days

Avg Sold Markup-$646

Price History

Jun 24, 2026$53,648 → $50,605(-$3,043)

Jun 26, 2026$50,605 → $53,573(+$2,968)

Cheaper 4Runner TRD Sport RWD Inventory

Space City ToyotaHumble, TX

-$3,095$51,02834d

Toyota of RichardsonRichardson, TX

-$2,891$49,38134d

Gullo Toyota of ConroeConroe, TX

-$2,870$51,25348d

Toyota of KatyKaty, TX

-$2,628$51,02019d

Lakeside ToyotaMetairie, LA

-$2,559$51,00048d

Bryan College Station ToyotaBryan, TX

-$2,395$51,72834d

Northshore ToyotaCovington, LA

-$1,500$52,14848d

Toyota of JacksonJackson, MS

-$1,084$50,32419d

Toyota of Mt. PleasantMt. Pleasant, TX

-$881$51,43734d

Shottenkirk Toyota GranburyGranbury, TX

$0$53,64834d