Deal Sheet: 2027 Prius Nightshade AWD

Checkered Flag Toyota · Virginia Beach, VA · VIN: JTDADABU3V128AU05

Negotiation Guide

Opening Offer

$36,067

Fair Price

$37,567

Walk Away Above

$37,638

• Recent buyers paid ~$108 above MSRP
• Sitting 10 days (avg 6) — extra leverage

Price Breakdown

Est. Dealer Cost$33,562

Est. Invoice$34,316

Holdback (est.)$754

MSRP (Sticker)$37,710

Asking Price$37,710

Markup$0

Est. Dealer Margin on This Car$4,148

Percentile73% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold17

Avg Markup+$108

Median Markup$0

Best Deal$0

Worst Deal+$899

% Sold Below MSRP76%

Avg Days to Sell6 days

Dealer Profile

Inventory567 vehicles

Avg Markup (All Models)-$1,225

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$1,556

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