Deal Sheet: 2026 Prius LE FWD

Jeff Wyler Toyota of Clarksville · Clarksville, IN · VIN: JTDACAAU9T3083434

Negotiation Guide

Opening Offer

$28,934

Fair Price

$30,434

Walk Away Above

$30,517

• Recent buyers paid ~$112 above MSRP
• Sitting 40 days (avg 21) — extra leverage

Price Breakdown

Est. Dealer Cost$27,233

Est. Invoice$27,845

Holdback (est.)$612

MSRP (Sticker)$30,599

Asking Price$30,599

Markup$0

Est. Dealer Margin on This Car$3,366

Percentile65% of inventory is priced lower

Days on Lot40 days

What Others Paid (Last 30 Days)

Cars Sold509

Avg Markup+$112

Median Markup$0

Best Deal-$1,471

Worst Deal+$4,398

% Sold Below MSRP66%

Avg Days to Sell21 days

Dealer Profile

Inventory104 vehicles

Avg Markup (All Models)-$2,551

Avg Markup (Prius)$0

% Below MSRP99%

Avg Days to Sell31 days

Avg Sold Markup-$1,724

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