Deal Sheet: 2027 Prius Limited FWD

Swickard Toyota 101 · Redwood City, CA · VIN: JTDACAAU7V3084584

This Is Already a Great Deal

Opening Offer

$35,185

Asking Price

$36,273

Max Price

$36,273

• Recent buyers paid ~$129 below MSRP
• Asking price is already $1,182 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$33,450

Est. Invoice$34,201

Holdback (est.)$752

MSRP (Sticker)$37,584

Asking Price$36,273

Markup-$1,311

Est. Dealer Margin on This Car$2,823

Percentile12% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold209

Avg Markup-$129

Median Markup$0

Best Deal-$2,527

Worst Deal+$2,995

% Sold Below MSRP58%

Avg Days to Sell24 days

Dealer Profile

Inventory191 vehicles

Avg Markup (All Models)+$410

Avg Markup (Prius)-$1,008

% Below MSRP26%

Avg Days to Sell31 days

Avg Sold Markup+$529

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