Deal Sheet: 2026 Prius LE FWD

J. Pauley Toyota · Fort Smith, AR · VIN: JTDACAAU7T3083738

Negotiation Guide

Opening Offer

$30,019

Fair Price

$31,519

Walk Away Above

$31,554

• Recent buyers paid ~$112 above MSRP
• Sitting 33 days (avg 21) — extra leverage

Price Breakdown

Est. Dealer Cost$28,113

Est. Invoice$28,745

Holdback (est.)$632

MSRP (Sticker)$31,588

Asking Price$31,588

Markup$0

Est. Dealer Margin on This Car$3,475

Percentile65% of inventory is priced lower

Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold509

Avg Markup+$112

Median Markup$0

Best Deal-$1,471

Worst Deal+$4,398

% Sold Below MSRP66%

Avg Days to Sell21 days

Dealer Profile

Inventory97 vehicles

Avg Markup (All Models)-$826

Avg Markup (Prius)$0

% Below MSRP97%

Avg Days to Sell22 days

Avg Sold Markup-$1,461

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