Deal Sheet: 2026 Prius LE FWD

Jerry Ackerman Toyota · St. Louis, MO · VIN: JTDACAAU7T3083562

Negotiation Guide

Opening Offer

$28,937

Fair Price

$30,437

Walk Away Above

$30,483

• Recent buyers paid ~$112 above MSRP
• Sitting 35 days (avg 21) — extra leverage

Price Breakdown

Est. Dealer Cost$27,171

Est. Invoice$27,781

Holdback (est.)$611

MSRP (Sticker)$30,529

Asking Price$30,529

Markup$0

Est. Dealer Margin on This Car$3,358

Percentile65% of inventory is priced lower

Days on Lot35 days

What Others Paid (Last 30 Days)

Cars Sold509

Avg Markup+$112

Median Markup$0

Best Deal-$1,471

Worst Deal+$4,398

% Sold Below MSRP66%

Avg Days to Sell21 days

Dealer Profile

Inventory68 vehicles

Avg Markup (All Models)$0

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup$0

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