Deal Sheet: 2027 Prius Limited FWD

Toyota of Lake City · N.E.", WA · VIN: JTDACAAU5V3085278

Negotiation Guide

Opening Offer

$35,955

Fair Price

$37,455

Walk Away Above

$37,520

• Recent buyers paid ~$129 below MSRP

Price Breakdown

Est. Dealer Cost$33,450

Est. Invoice$34,201

Holdback (est.)$752

MSRP (Sticker)$37,584

Asking Price$37,584

Markup$0

Est. Dealer Margin on This Car$4,134

Percentile55% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold209

Avg Markup-$129

Median Markup$0

Best Deal-$2,527

Worst Deal+$2,995

% Sold Below MSRP58%

Avg Days to Sell24 days

Dealer Profile

Inventory283 vehicles

Avg Markup (All Models)$0

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$12

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