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Deal Sheet: 2027 Prius LE FWD
AutoNation Toyota Buena Park · Buena Park, CA · VIN: JTDACAAU5V130AA90
This Is Already a Great Deal
Opening Offer
$28,351
Asking Price
$29,228
Max Price
$29,228
- • Recent buyers paid ~$112 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,288 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$27,060
Est. Invoice$27,668
Holdback (est.)$608
MSRP (Sticker)$30,404
Asking Price$29,228
Markup-$1,176
Est. Dealer Margin on This Car$2,168
Percentile4% of inventory is priced lower
Days on Lot4 days
What Others Paid (Last 30 Days)
Cars Sold509
Avg Markup+$112
Median Markup$0
Best Deal-$1,471
Worst Deal+$4,398
% Sold Below MSRP66%
Avg Days to Sell21 days
Dealer Profile
Inventory466 vehicles
Avg Markup (All Models)-$2,012
Avg Markup (Prius)-$1,839
% Below MSRP84%
Avg Days to Sell25 days
Avg Sold Markup-$52
Price History
Jul 19, 2026$30,404 → $29,228(-$1,176)
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