This Is Already a Great Deal
Opening Offer
$30,176
Asking Price
$31,109
Max Price
$31,109
- • Recent buyers paid ~$112 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $112 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$27,687
Est. Invoice$28,309
Holdback (est.)$622
MSRP (Sticker)$31,109
Asking Price$31,109
Markup$0
Est. Dealer Margin on This Car$3,422
Percentile65% of inventory is priced lower
Days on Lot27 days
What Others Paid (Last 30 Days)
Cars Sold509
Avg Markup+$112
Median Markup$0
Best Deal-$1,471
Worst Deal+$4,398
% Sold Below MSRP66%
Avg Days to Sell21 days
Dealer Profile
Inventory556 vehicles
Avg Markup (All Models)-$498
Avg Markup (Prius)-$184
% Below MSRP100%
Avg Days to Sell33 days
Avg Sold Markup-$433
Price History
Jun 30, 2026$31,604 → $31,109(-$495)
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