Deal Sheet: 2027 Prius Limited FWD

Toyota of Puyallup · Puyallup, WA · VIN: JTDACAAU1V3084595

Negotiation Guide

Opening Offer

$36,100

Fair Price

$37,600

Walk Away Above

$37,665

• Recent buyers paid ~$129 below MSRP

Price Breakdown

Est. Dealer Cost$33,579

Est. Invoice$34,333

Holdback (est.)$755

MSRP (Sticker)$37,729

Asking Price$38,358

Markup+$629

Est. Dealer Margin on This Car$4,779

Percentile90% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold209

Avg Markup-$129

Median Markup$0

Best Deal-$2,527

Worst Deal+$2,995

% Sold Below MSRP58%

Avg Days to Sell24 days

Dealer Profile

Inventory564 vehicles

Avg Markup (All Models)-$542

Avg Markup (Prius)-$318

% Below MSRP54%

Avg Days to Sell34 days

Avg Sold Markup-$694

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