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Deal Sheet: 2027 Prius Limited FWD

Toyota of Puyallup · Puyallup, WA · VIN: JTDACAAU0V3084975

Negotiation Guide

Opening Offer
$36,100
Fair Price
$37,600
Walk Away Above
$37,665
  • Recent buyers paid ~$129 below MSRP

Price Breakdown

Est. Dealer Cost$33,579
Est. Invoice$34,333
Holdback (est.)$755
MSRP (Sticker)$37,729
Asking Price$37,929
Markup+$200
Est. Dealer Margin on This Car$4,350
Percentile84% of inventory is priced lower
Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold209
Avg Markup-$129
Median Markup$0
Best Deal-$2,527
Worst Deal+$2,995
% Sold Below MSRP58%
Avg Days to Sell24 days

Dealer Profile

Inventory564 vehicles
Avg Markup (All Models)-$542
Avg Markup (Prius)-$318
% Below MSRP54%
Avg Days to Sell34 days
Avg Sold Markup-$694