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Deal Sheet: 2026 Prius LE FWD

Toyota of Downtown Chicago · Chicago, IL · VIN: JTDACAAU0T3083614

This Is Already a Great Deal

Opening Offer
$29,339
Asking Price
$30,246
Max Price
$30,246
  • Recent buyers paid ~$112 above MSRP
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $780 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$27,513
Est. Invoice$28,132
Holdback (est.)$618
MSRP (Sticker)$30,914
Asking Price$30,246
Markup-$668
Est. Dealer Margin on This Car$2,733
Percentile9% of inventory is priced lower
Days on Lot30 days

What Others Paid (Last 30 Days)

Cars Sold509
Avg Markup+$112
Median Markup$0
Best Deal-$1,471
Worst Deal+$4,398
% Sold Below MSRP66%
Avg Days to Sell21 days

Dealer Profile

Inventory161 vehicles
Avg Markup (All Models)-$350
Avg Markup (Prius)-$668
% Below MSRP39%
Avg Days to Sell30 days
Avg Sold Markup-$268

Price History

Jun 24, 2026$30,914$30,237(-$677)
Jul 1, 2026$30,237$30,246(+$9)