Deal Sheet: 2026 Sequoia Limited 4WD

Bill Estes Toyota · Indianapolis, IN · VIN: 7SVAAABA9TX34G440

Negotiation Guide

Opening Offer

$77,252

Fair Price

$78,752

Walk Away Above

$79,092

• Recent buyers paid ~$680 below MSRP

Price Breakdown

Est. Dealer Cost$70,694

Est. Invoice$72,283

Holdback (est.)$1,589

MSRP (Sticker)$79,432

Asking Price$79,432

Markup$0

Est. Dealer Margin on This Car$8,738

Percentile62% of inventory is priced lower

Days on Lot5 days

What Others Paid (Last 30 Days)

Cars Sold513

Avg Markup-$680

Median Markup$0

Best Deal-$6,793

Worst Deal+$13,990

% Sold Below MSRP72%

Avg Days to Sell41 days

Dealer Profile

Inventory230 vehicles

Avg Markup (All Models)-$431

Avg Markup (Sequoia)-$800

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$470

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