Deal Sheet: 2026 Sequoia Platinum 4WD

Oxmoor Toyota · Louisville, KY · VIN: 7SVAAABA6TX29C157

Negotiation Guide

Opening Offer

$86,012

Fair Price

$87,512

Walk Away Above

$87,909

• Recent buyers paid ~$795 below MSRP

Price Breakdown

Est. Dealer Cost$78,593

Est. Invoice$80,359

Holdback (est.)$1,766

MSRP (Sticker)$88,307

Asking Price$88,307

Markup$0

Est. Dealer Margin on This Car$9,714

Percentile69% of inventory is priced lower

Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold1035

Avg Markup-$795

Median Markup$0

Best Deal-$11,401

Worst Deal+$9,995

% Sold Below MSRP74%

Avg Days to Sell39 days

Dealer Profile

Inventory581 vehicles

Avg Markup (All Models)-$535

Avg Markup (Sequoia)-$1,268

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$859

Price History

Jun 27, 2026$87,607 → $88,307(+$700)

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