Deal Sheet: 2026 Sequoia Platinum 4WD

Toyota South · Richmond, KY · VIN: 7SVAAABA1TX32H719

Negotiation Guide

Opening Offer

$85,103

Fair Price

$86,603

Walk Away Above

$87,000

• Recent buyers paid ~$795 below MSRP

Price Breakdown

Est. Dealer Cost$77,784

Est. Invoice$79,532

Holdback (est.)$1,748

MSRP (Sticker)$87,398

Asking Price$87,398

Markup$0

Est. Dealer Margin on This Car$9,614

Percentile69% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold1035

Avg Markup-$795

Median Markup$0

Best Deal-$11,401

Worst Deal+$9,995

% Sold Below MSRP74%

Avg Days to Sell39 days

Dealer Profile

Inventory244 vehicles

Avg Markup (All Models)-$407

Avg Markup (Sequoia)$0

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$406

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