Deal Sheet: 2026 Corolla XSE FWD

McGrath Toyota of Iowa City · Iowa City, IA · VIN: 5YFT4MCE7TP34C916

Negotiation Guide

Opening Offer

$28,826

Fair Price

$30,326

Walk Away Above

$30,385

• Recent buyers paid ~$118 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$27,095

Est. Invoice$27,704

Holdback (est.)$609

MSRP (Sticker)$30,444

Asking Price$30,444

Markup$0

Est. Dealer Margin on This Car$3,349

Percentile64% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold728

Avg Markup-$118

Median Markup$0

Best Deal-$2,311

Worst Deal+$4,079

% Sold Below MSRP66%

Avg Days to Sell35 days

Dealer Profile

Inventory253 vehicles

Avg Markup (All Models)-$408

Avg Markup (Corolla)$0

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$341

Price History

Jul 17, 2026$30,958 → $30,444(-$514)

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