Deal Sheet: 2026 Sorento S

Charlie Obaugh Kia · Staunton, VA · VIN: 5XYRLDJC3TG472710

This Is Already a Great Deal

Opening Offer

$37,066

Asking Price

$38,212

Max Price

$38,212

• Recent buyers paid ~$824 below MSRP
• Asking price is already $179 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$35,294

Est. Invoice$36,470

Holdback (est.)$1,176

MSRP (Sticker)$39,215

Asking Price$38,212

Markup-$1,003

Est. Dealer Margin on This Car$2,919

Percentile31% of inventory is priced lower

Days on Lot69 days

What Others Paid (Last 30 Days)

Cars Sold3268

Avg Markup-$824

Median Markup-$821

Best Deal-$1,734

Worst Deal-$364

% Sold Below MSRP100%

Avg Days to Sell55 days

Dealer Profile

Inventory114 vehicles

Avg Markup (All Models)-$1,050

Avg Markup (Sorento)-$1,164

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$1,213

Cheaper Sorento S Inventory

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Kia of San AngeloSan Angelo, TX

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-$1,623$40,1916d

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-$1,620$38,56590d

Kia of MeridianMeridian, MS

-$1,620$39,46090d

Edwards KiaCouncil Bluffs, IA

-$1,604$40,87548d