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Deal Sheet: 2026 Sorento S

Bob Utter Kia · Sherman, TX · VIN: 5XYRL4JCXTG431801

This Is Already a Great Deal

Opening Offer
$36,204
Asking Price
$37,324
Max Price
$37,324
  • Recent buyers paid ~$824 below MSRP
  • Sitting 90 days (avg 55) — extra leverage
  • Asking price is already $176 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$34,713
Est. Invoice$35,870
Holdback (est.)$1,157
MSRP (Sticker)$38,570
Asking Price$37,324
Markup-$1,246
Est. Dealer Margin on This Car$2,611
Percentile3% of inventory is priced lower
Days on Lot90 days

What Others Paid (Last 30 Days)

Cars Sold3268
Avg Markup-$824
Median Markup-$821
Best Deal-$1,734
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell55 days

Dealer Profile

Inventory210 vehicles
Avg Markup (All Models)-$1,175
Avg Markup (Sorento)-$1,160
% Below MSRP100%
Avg Days to Sell42 days
Avg Sold Markup-$1,160