Deal Sheet: 2027 Telluride SX Prestige

Safford Kia of Fredericksburg · Fredericksburg, VA · VIN: 5XYPLES12VG037142

Negotiation Guide

Opening Offer

$52,482

Fair Price

$53,982

Walk Away Above

$54,833

• Recent buyers paid ~$1,703 below MSRP

Price Breakdown

Est. Dealer Cost$50,117

Est. Invoice$51,787

Holdback (est.)$1,671

MSRP (Sticker)$55,685

Asking Price$54,280

Markup-$1,405

Est. Dealer Margin on This Car$4,164

Percentile78% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold86

Avg Markup-$1,703

Median Markup-$1,920

Best Deal-$2,174

Worst Deal-$1,133

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory478 vehicles

Avg Markup (All Models)-$850

Avg Markup (Telluride)-$1,356

% Below MSRP46%

Avg Days to Sell32 days

Avg Sold Markup-$850

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