Negotiation Guide
Opening Offer
$37,746
Fair Price
$39,246
Walk Away Above
$40,723
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$37,980
Est. Invoice$39,246
Holdback (est.)$1,266
MSRP (Sticker)$42,200
Asking Price$41,118
Markup-$1,082
Est. Dealer Margin on This Car$3,138
Percentile63% of inventory is priced lower
Days on Lot4 days
Dealer Profile
Inventory277 vehicles
Avg Markup (All Models)-$1,064
Avg Markup (Sportage)-$753
% Below MSRP100%
Avg Days to Sell43 days
Avg Sold Markup-$1,166
Cheaper Sportage XPP Inventory
Red Rock KiaGrand Junction, CO
-$1,557$41,1382d
Kia of CheyenneCheyenne, WY
-$1,518$40,5922d
Billion Kia of Rapid CityRapid City, SD
-$1,500$40,8554d
Midtown KiaTulsa, OK
-$1,474$40,7262d
White's Mountain KiaCasper, WY
-$1,474$40,7262d
Lawton KiaLawton, OK
-$1,464$40,6162d
Morries West Salem KiaWest Salem, WI
-$1,458$40,3024d
Executive KiaWallingford, CT
-$1,106$41,2494d
Kia Motors of Old SaybrookOld Saybrook, CT
-$1,103$41,2274d
Kalidy KiaEdmond, OK
-$1,073$41,0072d