This Is Already a Great Deal
Opening Offer
$36,264
Asking Price
$37,386
Max Price
$37,386
- • Recent buyers paid ~$811 below MSRP
- • Asking price is already $53 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,425
Est. Invoice$35,573
Holdback (est.)$1,148
MSRP (Sticker)$38,250
Asking Price$37,386
Markup-$864
Est. Dealer Margin on This Car$2,961
Percentile43% of inventory is priced lower
Days on Lot51 days
What Others Paid (Last 30 Days)
Cars Sold1902
Avg Markup-$811
Median Markup-$760
Best Deal-$1,486
Worst Deal-$371
% Sold Below MSRP100%
Avg Days to Sell55 days
Dealer Profile
Inventory314 vehicles
Avg Markup (All Models)-$805
Avg Markup (Sportage)-$725
% Below MSRP100%
Avg Days to Sell41 days
Avg Sold Markup-$759
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