Deal Sheet: 2026 Sportage X-Line

Calavan Kia of West Atlanta · Lithia Springs, GA · VIN: 5XYK6CDF1TG404821

Negotiation Guide

Opening Offer

$34,574

Fair Price

$36,074

Walk Away Above

$36,595

• Recent buyers paid ~$811 below MSRP
• Sitting 89 days (avg 55) — extra leverage

Price Breakdown

Est. Dealer Cost$33,404

Est. Invoice$34,517

Holdback (est.)$1,113

MSRP (Sticker)$37,115

Asking Price$36,412

Markup-$703

Est. Dealer Margin on This Car$3,009

Percentile61% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold1902

Avg Markup-$811

Median Markup-$760

Best Deal-$1,486

Worst Deal-$371

% Sold Below MSRP100%

Avg Days to Sell55 days

Dealer Profile

Inventory252 vehicles

Avg Markup (All Models)-$581

Avg Markup (Sportage)-$535

% Below MSRP100%

Avg Days to Sell50 days

Avg Sold Markup-$605

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