Deal Sheet: 2026 Sportage X-Line

Parsons Kia · Winchester, VA · VIN: 5XYK6CDF1TG352932

Negotiation Guide

Opening Offer

$36,597

Fair Price

$38,097

Walk Away Above

$38,623

• Recent buyers paid ~$811 below MSRP
• Sitting 89 days (avg 55) — extra leverage

Price Breakdown

Est. Dealer Cost$35,235

Est. Invoice$36,410

Holdback (est.)$1,175

MSRP (Sticker)$39,150

Asking Price$38,229

Markup-$921

Est. Dealer Margin on This Car$2,994

Percentile37% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold1902

Avg Markup-$811

Median Markup-$760

Best Deal-$1,486

Worst Deal-$371

% Sold Below MSRP100%

Avg Days to Sell55 days

Dealer Profile

Inventory99 vehicles

Avg Markup (All Models)-$845

Avg Markup (Sportage)-$738

% Below MSRP100%

Avg Days to Sell44 days

Avg Sold Markup-$875

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