Deal Sheet: 2026 Tundra Platinum 4WD

East Madison Toyota · Madison, WI · VIN: 5TFWC5DB0TX139020

This Is Already a Great Deal

Opening Offer

$73,242

Asking Price

$75,507

Max Price

$75,507

• Recent buyers paid ~$1,831 below MSRP
• Sitting 66 days (avg 43) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $2,891 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$71,788

Est. Invoice$73,402

Holdback$1,613

MSRP (Sticker)$80,661

Asking Price$75,507

Markup-$5,154

Dealer Margin on This Car$3,719

Percentile7% of inventory is priced lower

Days on Lot66 days

What Others Paid (Last 30 Days)

Cars Sold2801

Avg Markup-$1,831

Median Markup$0

Best Deal-$12,806

Worst Deal+$9,999

% Sold Below MSRP83%

Avg Days to Sell43 days

Dealer Profile

Inventory211 vehicles

Avg Markup (All Models)-$191

Avg Markup (Tundra)-$1,578

% Below MSRP42%

Avg Days to Sell32 days

Avg Sold Markup-$481

Price History

May 14, 2026$75,607 → $75,108(-$499)

May 23, 2026$75,108 → $75,507(+$399)

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