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Deal Sheet: 2026 Tundra Platinum 4WD
Russ Darrow Toyota · West Bend, WI · VIN: 5TFWA5EC3TX059269
This Is Already a Great Deal
Opening Offer
$69,875
Asking Price
$72,036
Max Price
$72,036
- • Recent buyers paid ~$1,819 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $3,401 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$68,758
Est. Invoice$70,303
Holdback$1,545
MSRP (Sticker)$77,256
Asking Price$72,036
Markup-$5,220
Dealer Margin on This Car$3,278
Percentile6% of inventory is priced lower
Days on Lot23 days
What Others Paid (Last 30 Days)
Cars Sold2875
Avg Markup-$1,819
Median Markup$0
Best Deal-$12,806
Worst Deal+$14,469
% Sold Below MSRP83%
Avg Days to Sell43 days
Dealer Profile
Inventory63 vehicles
Avg Markup (All Models)-$1,277
Avg Markup (Tundra)-$1,830
% Below MSRP100%
Avg Days to Sell28 days
Avg Sold Markup-$393
Price History
Jun 18, 2026$77,256 → $72,100(-$5,156)
Jun 24, 2026$72,100 → $72,036(-$64)
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